Start 9:16
Avoid designing a landscape asset first and simply cropping it later.
TikTok video · 2027 planning guide
TikTok video size 2027: build vertical first
TikTok’s own creative guidance continues to prioritise vertical 9:16 video. For a clean production master, 1080 × 1920 is the practical target, with at least 720p quality and key messaging kept inside the UI-safe area.
2027 planning guideBased on current platform guidance reviewed 27 September 2026. We’ll update this page when platform specifications or UI change.
TikTok video dimensions for current creative production
Build for the full-screen experience first. Other ratios may be accepted in some workflows, but 9:16 is the native design direction.
| Format | Dimensions | Ratio | Design note |
|---|---|---|---|
| Recommended production master | 1080 × 1920 px | 9:16 | Full-screen vertical creative. |
| Quality floor | At least 720p | 9:16 | TikTok creative guidance recommends 720p or better. |
| In-feed ad minimum | 540 × 960 px | 9:16 | Current TikTok Ads guidance lists this as the minimum vertical dimension for non-Spark in-feed ads. |
| Alternative ad formats | 960 × 540 / 640 × 640 min | 16:9 / 1:1 | Supported in some ad workflows, but not the preferred native vertical experience. |
Make it TikTok-native, not just vertical
Use the safe zone
Keep the core message away from the right-side actions and lower caption/navigation areas.
Preview the real composition
Profile, caption, buttons and navigation all change the visual balance of the video frame.
What designers need to know
The useful spec is the one that survives the interface
TikTok’s current business guidance explicitly recommends 9:16 vertical creative and at least 720p resolution. The platform also tells advertisers to keep important information within the UI safe zone.
For designers, that means the full-screen dimensions are only step one. The approval mockup should show the interface as well, so the team can see whether key type, faces or CTAs collide with the platform controls.
Preview it properly
Preview the TikTok UI before the deck goes out
Upload the video or artwork, add the profile and caption details, then review the creative inside a TikTok-style full-screen mockup.
Preview a TikTok mockupFrequently asked questions
What size should a TikTok video be for 2027?
Based on current guidance, design vertical 9:16. A 1080 × 1920 master is a practical high-quality production size.
Does TikTok require 1080 × 1920?
Not in every workflow. TikTok’s current guidance recommends 9:16 and at least 720p; 1080 × 1920 is a strong production target rather than a universal minimum.
What is the TikTok safe zone?
The exact occupied UI varies by caption and format. Keep key information away from the right-side controls and lower caption/navigation area, then preview the finished composition in context.
Related guides
SOCIAL MEDIA MOCKUPS THAT LOOK LIKE SOCIAL MEDIA TODAY.
Check the spec. Then see the creative in context.
Use MockUp Buddy to preview your artwork inside a current platform-style interface before it goes into the deck or goes live.
Preview a TikTok mockup →